The importance of having a business that revolves around your life, not the other way around. When I started to get into Lifestyle design, I thought that all I needed to do was just "be a freelancer" and all of my day job problems would go away and I would have ultimate freedom and happiness, but I was wrong I just created "my own prison" as Luke calls it. If you want to have freedom and happiness you really need to sit down and reflect on your definition of an ideal life, and then make that into a business. It's not so complicated, but here is Luke talking about this in more detail:
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